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DIGITAL MARKETINGWhat 120,000 Shopping Receipts Revealed About Dubai’s Consumer Behaviour
Receipt-linked campaigns have attached AED 250 million in verified spend to identifiable shoppers. How to measure retail marketing past the door count.
OCTOBER 22, 2026
DIGITAL MARKETINGWhy UAE Shoppers Will Share Their Data but Not Collect Your Points
70% would trade data for a better experience and only 21% for cash, yet 26.2% of points go unspent. Why the mechanic, not the appetite, is what is broken.
OCTOBER 22, 2026